Muhammad Ali Brohi, Prof. Dr. Minhoon Khan Laghari and Prof. Dr. Iram Rani 2023. Impact of Ethical Sales Leadership on Salesperson Behavior Performance in the Business-to-Business Markets of Pakistan: A Mediation Effect through Customer Orientation. Research Journal of Social Sciences and Economics Review. 4, 4 (Dec. 2023), 63-77. DOI:https://doi.org/10.36902/rjsser-vol4-iss4-2023(63-77).